The aim of BASF’s magazine Creating Chemistry, is to show how chemistry can be used to help meet global challenges. Working with Addison Group we designed the first printed edition of the magazine, aimed at a global audience and contributed to by internationally renowned economists and scientists. Working within the scope of the BASF brand guidelines we created a pacy, informative publication using photographic imagery and infographics to illustrate the content.
London Eye Hospital
Brand consultancy and brochure